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Copywriter / Advertising

Company: Lamark Media
Location: Boca Raton
Posted on: May 3, 2021

Job Description:

Lamark Media (?Lamark?) is an integrated digital marketing firm driven by a simple philosophy: create extraordinary marketing campaigns that yield positive, measurable results for their clients and strategic partners. Lamark?s methodology is to create a custom omni-channel strategy that leverages digital marketing assets like a portfolio which can be measured, optimized and scaled for long-term success. The company was founded in 2009 with the vision of developing a full-service platform that provides a comprehensive suite of digital marketing services in-house with an agnostic approach to driving growth. The response in the marketplace has been strong and Lamark is continuing to lead innovation in the space. Summary Lamark is looking for a creative copywriter who writes with emotion, precision and has a passion for storytelling. We help our clients grow their brands and increase engagement across both online and offline mediums. If you love working with a creative team that thinks two steps ahead of the competition, we are interested in you. Our ideal copywriter loves to ideate and work across teams to generate exceptional content for our clients. If you think every day is a good day to learn something and are looking for a rewarding career with plenty of opportunity for achievement, then look no further. Responsibilities + Write and edit original copy that is exciting, engaging and fully aligned to the creative brief. + Write copy for campaigns that range from awareness to conversion on social media, programmatic banners, emails, video scripts, press releases, landing pages, websites, and brand touchpoints + Balance strong conceptual copy with marketing mechanics and consumer emotional and tangible benefits to create highly effective ad concepts. + Ability to quickly shift the copy voice to align with client brand standards and style guides. + Conducts research to formulate ideas that support focused and targeted writing. + Able to quickly absorb key brand and product knowledge insights. + Interview internal and external stakeholders and capture key project requirements. + Stays current on all digital content trends across all channels and shares with the team. + Ability to mult-task - juggle multiple projects at once while adhering to deadlines. + Ensure that internal processes are followed to create targeted, error-free copy. + Stay current on popular culture and trends. + Learn the Lamark brand voice for internal projects. Requirements + 4+ years of experience writing blogs, marketing, or advertising copy. + A passion for writing and willingness to learn from other creative professionals. + Copywriting samples: a portfolio of copy relevant to this position is required. + Ability to identify the benefits of the client's products/businesses and present them in a creative way. + Takes a flexible approach and willingness to adapt to the needs of our clients. + Possesses solid time-management skills. + Experience writing for SEO is also preferred. + Familiarity with SEO and keyword research tools such as Keyword Planner, Moz, and SEM Rush is a plus. + Has a BSc in Marketing, Communications, Journalism, or a relevant field PERKS AND BENEFITS + Incredible company culture - we are passionate about the impact we make every day, we balance freedom with responsibility, and we aim for a consultative, transparent, and communicative approach in both our internal and client relationships + Diverse and forward-thinking environment + Great career growth opportunity?you?ll have direct access to agency leadership + Company-assisted medical insurance programs, life insurance, optional vision and dental insurance programs, and short-term and long-term disability offered + 401(k) with employer matching At Lamark Media, we're looking for people with passion, grit, and high integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out; especially if your career has taken some extraordinary twists and turns. At Lamark Media, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us. PLEASE NOTE : as a company, we take hiring very seriously. Interviewing with Lamark Media may include phone/video interviews, written projects, and/or on-site interviews. Although we are unable to follow-up with each and every applicant, we do our best to run a thorough process for candidates with whom we identify a potential fit.

Keywords: Lamark Media, Boca Raton , Copywriter / Advertising, Other , Boca Raton, Florida

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