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Social Media Marketing Specialist

Company: Peskind Executive Search, Inc.
Location: Boca Raton
Posted on: September 12, 2023

Job Description:

Purpose of the role:To develop, implement, and manage marketing campaigns promoting the organization's products and CEO who runs a successful psychology based instagram account and learning platform. This individual will majorly enhance brand awareness, drive web traffic, and acquire customers through various marketing channels.Responsibilities:

  • Manage and execute campaigns across various digital channels, including social media, search engines, and display advertising.
  • Develop and own marketing strategies that align with the organization's business goals.
  • Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
  • Brainstorm new and creative growth strategies through digital marketing.
  • Plan, execute, and measure experiments and conversion tests. Requirements:
    • Experience in or demonstrated understanding of social media channel and community management.
    • Knowledge/understanding of full project pipelines, downstream impacts and various deliverable timelines when working within different marketing mediums (email, website, social media, mobile app, etc.)
    • Ability to create comprehensive digital marketing strategies aligned with business goals, considering target audience, competitive analysis, and available resources.
    • Self-starter personality who has a sense of online community building.
    • Bachelors degree in marketing or a related field.
    • Must be able to work independently and as part of a team.

Keywords: Peskind Executive Search, Inc., Boca Raton , Social Media Marketing Specialist, Advertising , Boca Raton, Florida

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