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Head of Social Media

Company: 4ocean PBC
Location: Boca Raton
Posted on: June 21, 2022

Job Description:

Head of Social Media
4ocean is on a mission to end the global ocean plastic crisis. Join us on our journey to end this crisis through recovery, outreach, and innovation.
At 4ocean PBC, we are looking for people who are Smart, Driven, and Authentic. We hire leaders and innovators, not employees or staff. 4ocean is a high-growth movement driving environmental change globally. The success and quality of our brand is attributed to the talent of our people. We are looking for a -Head of Social Media -to take it to the next level.
Position Overview:The -Head of Social Media -is responsible for developing and overseeing the execution of strategic social media and digital initiatives. Develops and executes viral publicity and promotion campaigns and integrates interactive media into social media platforms. This position delivers projects that meet the company's strategic vision and business objectives. The position is responsible for providing creative direction for all content creation regarding social media. The Head of Social Media will run a team of specialists, and a manager.Duties & Responsibilities:

  • Oversee overall social media strategy, application, content management, planning, crisis management, and goal setting. Lead crew in the creation of compelling social media content,
  • Oversee the day to day posting on 4oceans social media platforms.
  • Works closely with Brand Marketing Manager to architect cross-platform marketing programs that support integrated marketing and advertising sales initiatives.
  • Tracks and generates campaign performance reports in collaboration with research department and via access to analytic tools (TikTok, Twitter, Facebook, Instagram, Snapchat, Linkedin)
  • Oversee the development of monthly reports on emerging social media trends that will be submitted to the management and executive teams.
  • Provide the long-term needs of the company's social media strategy and offer quarterly reports to the management and executive teams.
    • Bachelor's degree is required.
    • 5+ years Social Media experience. Influencing, managing, and directing a team through cooperative collaboration.
    • Experience measuring and making recommendations using performance measurement tools and metrics.
    • Experience with short form video content creation and strategy
    • Experience applying marketing strategy to creative ideas and campaign activation across video, digital, mobile, social and event marketing.
    • Excellent copywriting skills.
    • Ability to deliver creative content (text, image and video)
    • Solid knowledge of SEO, keyword research and Google Analytics
    • Familiarity with web design.
      The ideal candidate will be driven to end the global ocean plastic crisis through -recovery, innovation, and education and align with our values:
      • Drive to play an important creative and interconnected role in a business that makes a difference in the world.
      • Personal passion for sustainability and cleaning the world's oceans.
      • Team-first, optimistic, solution-driven orientation.
      • Ocean first focus
      • Transparency as a way of being
      • Think big, act quickly
      • Nudge don't judge
      • We're in this together
      • Get stoked!
        4ocean4ocean is a mission-driven for-profit business, dedicated to removing trash from our oceans and coastlines while inspiring individuals to work together for cleaner oceans.
        Founded In 2017, 4ocean was created with the mission to sell a product that would enable the company to fund a worldwide cleanup initiative. This is how our first product, the 4ocean bracelet, was born. Made from recycled materials, every purchase funds the removal of one pound of trash from the ocean and coastlines. In less than four years, we have sold enough products to enable us to pull over 22.7 million pounds of trash from the ocean.
        Bracelet sales are just the beginning. We are building an assortment of high quality, sustainably made products that will help people reduce their dependence on single-use plastic, reuse the materials we collect from the ocean, and celebrate the 4ocean brand and ocean-conscious lifestyle.
        Beyond our products, we combat the ocean plastic crisis through technology, cleanups, influence, and education. We are a for-profit business, because we believe in creating sustainable, profitable business models around cleaning the ocean rather than relying on external funding. Our ocean clean-up operations, currently in the U.S., Guatemala and Indonesia, are -meticulously documented and audited for transparency, and are regularly expanding to new locations and deploying new clean-up technologies. Our operations employ hundreds of people around the world, pulling trash seven days a week.
        4ocean PBC is proud to be an -Equal Opportunity Employer--but we are more than that - We are open-minded, and care only about your capability, your drive, and your desire and determination to contribute your gifts and talents fully to end the ocean plastic crisis through recovery, education, and innovation.

Keywords: 4ocean PBC, Boca Raton , Head of Social Media, Advertising , Boca Raton, Florida

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