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Public Relations Specialist

Company: Gift of Life Marrow Registry
Location: Boca Raton
Posted on: June 16, 2022

Job Description:

LOCAL CANDIDATES ONLY. THIS IS NOT A REMOTE POSITION. At Gift of Life we believe every person battling blood cancer deserves a second chance at life --- and we are determined to make it happen. We are singularly passionate about engaging the public to help us get everyone involved in curing blood cancer, whether as a donor, a volunteer, or a financial supporter. It all begins with one remarkable person, one life-changing swab, and one huge win --- finding a match and a cure. MISSION The Gift of Life Marrow Registry cures blood cancer through cellular therapy. Summary Statement We are seeking an experienced, well-connected, and creative Public Relations Specialist to join our team. The individual will establish and maintain good-natured, cooperative relationships with the news media, local communities, and other public-interest groups to benefit the organization. Education Minimum Bachelor---s Degree --- Journalism, Public Relations, 5 years experience in relevant field. Responsibilities Respond to information requests from the media Maintain organization's corporate image and identity Evaluate advertising and promotion programs to determine whether they are compatible with the organization---s public relations efforts Develop press kit materials for media outlets, including press releases, images, pitch letters, case studies, feature articles, and trend stories Evaluate public opinion of clients through surveys, polls, and social media listening Cultivate and maintain relationships with regional and national media outlets Arrange for press conferences, interviews, and other media and event appearances for the organization Write speeches and blogs for the organization Respond to requests for information from media outlets Track, evaluate, and share results of PR efforts Coordinate scheduling and logistics as necessary Copyedit, proofread, and revise communications Research media coverage and industry trends Develop story ideas Drive PR strategies to ensure consistency in messaging across multiple markets Other duties as assigned Knowledge, Skills, and Experience Superior written and verbal communication skills Proven track record securing media coverage across a variety of media-national and regional, broadcast, print, and online Strong background in crisis communications and issues management Ability to work independently with minimal guidance in a fast-paced environment Experience collaborating with other teams to accomplish stated goals Creative and nimble, and a strategic thinker Proven ability to handle sensitive and complex issues with discretion Experience identifying and using data to drive/support storytelling with demonstrated results Physical Demands This position is sedentary with some walking, standing, stooping, and lifting required. May lift objects weighing from 0 to 20 lbs. with occasional lifting of objects over 20 lbs. This job description is not intended to be all-inclusive. Duties and/or responsibilities may be added or deleted, as management requires to meet the ongoing needs of the organization.

Keywords: Gift of Life Marrow Registry, Boca Raton , Public Relations Specialist, Advertising , Boca Raton, Florida

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